When I got the volunteer writer role with the International Paralympic Committee back in 2016, I never thought I’d end up as a Para...

My journey copywriting and communicating around the Paralympic Games

🎉 Birthdays, weddings, Olympic and Paralympic Games countdowns. 🎉 You need a special kind of calendar to work in the Olympic and...

When you run your own business, you can sometimes feel like this guy. All the pieces. All the responsibility. HR and Finance. Sales and...

I’d always (mostly) encourage people to be themselves. But when it comes to business, you have a choice. Trade under your own name. Or...

Some people say they fell into freelancing. I flew. On the LH2476 from Munich to London. ✈️ It began in the year 2023 BB (Before Bagel)....

🛎️ Start signalling! 🛎️ So said  Mel Barfield to a room of signal-shy copywriters at last year’s CopyCon in London.  So two months...